At Impact Analytics, we conceptualize, develop and deploy advanced analytics products & services for data driven decision making. Our offerings span across forecasting, pricing and promotions management, consumer and marketing analytics, visualisation and reporting.
Meet our team
Founder & CEO
20+ years of cross-industry experience | Led BCG's Corporate Finance and PE practice area | JD / MBA from Columbia Business School | Advanced experience of working in Retail and Financial services sector.
Chief Analytics Officer
Master from Delhi School of Economics | 15+ years of consulting experience in across financial services and analytics domains | Led multiple analytics projects across domains and functions
10+ years of industry experience | Led projects on user lifecycle management, GIS Mapping, in-store loyalty, campaign management | Patent filed for mobile based proximity detection | MBA from IIM Bangalore.
Our Thinking Approach
Less is More: How brick and mortar retailers can run profitable promos
Amazon’s steady rise in recent times has left many a traditional retailer jittery. With Amazon’s acquisition of Whole Foods Market and its opening of physical bookstores, the challenge is mounting with every passing day. Retailers of all hues are feeling the heat, with even specialty retailers not being outside the threat zone....Read More
Before it is too late: How to start with chatbots today to reap the benefits tomorrow
Team Impact Analytics