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Promo Calculator

An interactive tool which helps you optimize promotion lift that you need to keep your gross margin dollars stable.

Promo Calculator

Gross Margin %

Discount %

% volume increase in sales necessary to keep GM stable
5% 10% 15% 20% 25% 30% 35% 40% 45% 50% 60% 70% 80% 90%
2%
3%
4%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
60%
70%
80%


Note:

This likelihood is estimated based on Impact Analytics' experience with several retailers.


volume increase in sales necessary to keep GM stable

Margin

  • 2%
  • 3%
  • 4%
  • 5%
  • 10%
  • 15%
  • 20%
  • 25%
  • 30%
  • 35%
  • 40%
  • 45%
  • 50%
  • 60%
  • 70%
  • 80%

Discount

Note:
This likelihood is estimated based on Impact Analytics' experience with several retailers.

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