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MarkSmart™
AI-Native Markdown Optimization Solution

MarkSmart™ revolutionizes markdown strategies with AI-driven simulations, objective-based recommendations, and automated workflows. Maximize profitability, enhance inventory turnover, and streamline markdown management across all channels with precision-driven, data-backed solutions.

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MarkSmart Advantage

MarkSmart transforms markdown optimization by addressing inefficiencies in current processes, empowering businesses with actionable insights and AI-native tools to maximize profitability and operational efficiency.

Improve Markdown ROI

Drive better return on markdown spend by aligning markdown depth and timing with business objectives, reducing unnecessary discounts .

Streamline Decision-Making

Leverage AI-native insights to make timely, objective-based decisions, eliminating guesswork and enhancing planning precision .

Optimize Inventory Management

Prevent overstock and dead stock with data-driven markdown strategies, ensuring smooth inventory liquidation at the right time .

Adapt to Market Dynamics

Respond quickly to market trends with real-time tracking and recommendations, ensuring markdowns remain relevant and competitive .

MarkSmart Features

MarkSmart provides a comprehensive set of capabilities to optimize markdown strategies. Combining advanced AI/ML tools, intuitive scenario planning, and actionable dashboards, it empowers businesses to make smarter, faster, and more impactful decisions. The introduction of AI Agents will elevate decision-making further, acting as junior analysts to provide real-time insights and tailored recommendations.

Identify Clearance Candidates

Use AI to analyze MFP targets, future forecasts, and business rules to pinpoint products ready for markdown, ensuring timely and strategic action​.

Recommend Objective-Led Markdown Strategies

Generate markdown recommendations that align with business objectives, such as margin, revenue, and sell-through targets​.

Simulate Markdown Scenarios

Run “what-if” analyses to evaluate different markdown strategies, compare outcomes, and select the best approach for profitability​.

Gain Full Control Over Markdown Optimization

Enforce rules, track performance metrics, and leverage AI forecasting to dynamically adjust markdowns for improved profitability and inventory efficiency.

MarkSmart Implements Quickly for Rapid Results

Learn

Uncover actionable insights by analyzing historical pricing data, sales performance, and market trends. MarkSmart provides AI-driven forecasts, helping businesses understand their current position and refine markdown strategies to improve profitability and market responsiveness.

Build

Design and optimize tailored markdown strategies across product categories and channels. Use AI-driven recommendations to align markdown depths and timings with business objectives, ensuring precise execution and maximum profitability through the product lifecycle.

Monitor

Track markdown performance in real-time with dynamic dashboards. Monitor key metrics like sell-through rates and inventory levels to assess strategy effectiveness, allowing for proactive adjustments to ensure alignment with goals and optimized outcomes.

Deploy

Effortlessly implement optimized markdown strategies across all channels and locations. MarkSmart’s automated systems ensure accurate, scalable markdowns while adapting quickly to market changes, streamlining execution for large-scale operations, and improving consistency across channels.

Discover How MarkSmart Benefits Retailers

20-25%

Reduction in
Markdown Spend

7-10%

Gross Margin Lift on
Clearance Products

+15%

Sell Through Improvement Reducing Dead Stock

+80%

Reduction in Manual Effort Through Automated Recommendations

Take Control of Your Markdown Decisions Now

Experience immediate impact with MarkSmart’s powerful AI-native markdown optimization. Take control over your markdown processes today—make data-backed, real-time decisions that maximize profitability, reduce excess inventory, and enhance operational efficiency. Act now and start seeing results.

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Industry Applications

MarkSmart’s AI-native markdown optimization adapts to various industries, enabling businesses to streamline markdown strategies, improve profitability, and maintain competitive pricing. From retail to fashion and hardgoods, MarkSmart delivers effective, scalable solutions tailored to each sector’s unique needs.

Retail

MarkSmart enhances markdown strategies for retailers across diverse channels, ensuring better sell-through rates, higher profitability, and reduced inventory waste. It provides retailers with the flexibility to adapt markdowns quickly, aligning with customer demand and market trends.

Fashion

In the fast-moving fashion industry, MarkSmart empowers businesses to adjust markdowns swiftly based on seasonality, demand trends, and inventory levels. It ensures inventory liquidation is optimized, helping fashion retailers stay competitive while reducing the risk of unsold stock.

Hardgoods

For hardgoods like electronics and appliances, MarkSmart optimizes markdowns based on real-time data, improving inventory turnover. Its AI-led recommendations ensure markdowns are timely and precise, helping businesses avoid overstocking and reduce excess inventory while maintaining competitive prices.

Resources

Get empirical information on the latest trends in the market, technology, and how your peers are solving their biggest promotion planning challenges using IA’s advanced trade promotion Optimization solution.

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Related Solutions

Benefit from our end to end solutions at the outset, or add more as you see the difference we make.

Build a Future-Proof Pricing Strategy with MarkSmart

Start today and build a markdown strategy that scales with your business. MarkSmart’s AI-native platform helps you future-proof your pricing, ensuring your markdowns are always optimized for market conditions, customer demand, and profitability. Lay the groundwork for long-term success.

Trade Promotion Management

Driving ROI through
AI Powered Insights

We are led by a team with deep industry expertise . We believe in “Better decisions with AI” as the center of our products and philosophy, and leveraging this to empower your organization

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