Skip to main content

PriceSmart™

AI-Native Unified Lifecycle Pricing Software

Impact Analytics AI-native, unified lifecycle pricing software PriceSmart™ seamlessly automates everyday pricing, promotions, and markdown strategies, empowering businesses to maximize revenue, boost profit margins, and elevate price perception with precision and efficiency.

What is ForecastSmart

PriceSmart™ is a comprehensive AI-native price optimization software designed to refine every pricing decision. By leveraging advanced analytics, it empowers businesses to adapt quickly to changing market dynamics, optimize pricing strategies, and enhance revenue potential. Seamlessly integrating across optimal pricing, promotions, and markdowns, PriceSmart ensures precise and efficient outcomes that align with your business objectives while maintaining a competitive price in a dynamic market.

Proven Impact

Increase in Gross Margin from Everyday Price Optimization

Incremental ROI on Margin-Accretive Promo Spend

Improvement in Markdown Gross Margin

The Retailer’s Guide to Building a Profitable Pricing Architecture

This White Paper explores how AI-native pricing transforms retail by optimizing price planning, improving demand forecasting, and reducing margin erosion. Learn how AI-native insights enhance profitability, streamline decisions, and adapt to market shifts with precision.

Download White Paper

Whitepaper Cover

PriceSmart Advantage

Unified forecasting, coupled with advanced optimization techniques, ensures that your pricing strategies promote your business goals across every product’s lifecycle.

PriceSmart Modules: Base Pricing, Promotions, and Markdowns and Clearances

The three PriceSmart modules—Impact Analytics BaseSmart™, Impact Analytics PromoSmart™, and Impact Analytics MarkSmart™—are powerful whether used in sync or individually.

BaseSmart

Dynamic Pricing

BaseSmart dynamically recommends initial pricing by considering a range of criteria including:

  • The product’s price elasticity
  • The historical pricing and sales behavior of similar styles—yours or your competitor’s
  • The available inventory
  • Other business rules such as same style, same price, and minimum margin requirements for Apparel retailers and ine/size/brand rules, competitive rules, cross zone/cross channel rules for non-apparel retailers like grocery, drug, convenience, DIY, consumer electronic, etc.

Pricing-Scenario Models

BaseSmart enables you to model various pricing scenarios to arrive at the optimal  price based on criteria and constraints including:

  • Revenues
  • Sell-through and margin targets
  • Minimum margin percentage
  • Promotion step size
  • Price-ending rules

Multi-Country/Multi-Currency Pricing

Convert your base prices across different currencies with a single click, quickly defining easy-to-use price rules that support price-point mapping, mathematical price conversion rules, and much more.

PromoSmart

Historical Analysis

PromoSmart shows you which promotions are most effective by providing high-level summary metrics such as toxic promo percentage and net incremental margin gain. Choose the analysis view that best suits your purpose: By campaign, event, promotion, product group—and even down to the product level.

Pricing-Scenario Models—Powerful Simulations

While PromoSmart generates the most precise promotion recommendations based on the selected targets, objectives, and constraints, you are also able to simulate demand across different promotion depths and offer types.

Sync with Marketing Calendar

PromoSmart enables you to seamlessly attach finalized promotions to events created by the Marketing team. The Marketing calendar is then available with all pricing activity in one place, enabling users to slice and dice by category, department, and time period.

MarkSmart

Tailored Markdowns

Guide the automation by defining guardrails such as setting:

  • The maximum number of allowed markdowns and clearances
  • Eligible SKUs
  • Step size
  • Refresh timeframe

Automated Markdown Recommendations

Impact Analytics MarkSmart™ redefines clearance planning with automated workflows, data-driven pricing strategies, and real-time dashboards. It enables businesses to achieve higher gross margins, accelerate inventory liquidation, and minimize manual effort. The MarkSmart criteria include:

  • Seasonal timing
  • Inventory levels
  • Sales velocity
  • Sales curves
  • Price elasticity
  • Price-points breaks
  • Markdowns frequency

Continual Monitoring

The MarkSmart decision dashboard provides rollup views of planned vs. actual markdown performance across all product hierarchy levels, enabling you to assess their impact. Configure reports to offer recurring views; you can also export and share reports across teams.

PriceSmart Implements Quickly for Rapid Results

Analyze price elasticities for every product at every stage of its lifecycle, tailored by region, channel, customer behavior, and more.

Robust ML models provide advanced pricing recommendations across the lifecycle, covering three modules: Initial Pricing, Promotion, and Markdown.

Our solution helps you track your pricing strategy, promotions, and more, offering real-time recommendations.

Roll this out in phases across regions, categories, and business units. Our team will provide continuous support if you encounter any roadblocks.

See PriceSmart in Action

See how our clients boost gross margins with smarter promotions, markdowns, clearance, and price optimization software. They maximize profitability by aligning pricing strategies with demand, market trends, and customer behavior, ensuring sustainable growth and competitive advantage.

Explore Promo Calculator

An interactive tool that helps you optimize the promotion lift that you need to keep your gross margin dollars stable.

Testimonials

Industry Applications of PriceSmart

Your data and our advanced AI-native pricing model create a unified pricing and promotions planning solution that’s unique to your industry.

Retail

PriceSmart enables retailers to optimize pricing and promotions across the entire product lifecycle. With AI-native forecasting, dynamic pricing strategies, and data-driven insights, our retail price optimization software ensures seamless decision-making. Retailers can drive sales, boost margins, and engage customers while adapting to seasonal demands, market trends, and competition.

Hardgoods

Hardgoods

PriceSmart delivers location-specific pricing solutions tailored for the hardgoods industry. By analyzing competition intensity, regional demand, and cost factors, the platform ensures profitable, customer-focused pricing strategies. Its AI-native tools help businesses streamline promotions, maintain consistent value across locations, and achieve optimal margins, making it an ideal solution for hardgoods pricing challenges.

Hospitality

Hospitality

PriceSmart’s dynamic pricing capabilities, backed by advanced demand forecasting, empower hospitality businesses to respond to real-time market shifts. The solution analyzes factors like seasonality and customer preferences, offering actionable recommendations. Hotels and venues can maximize revenue and profitability, enhance guest satisfaction, and maintain a competitive edge with precise, automated pricing adjustments.

Resources

Get in-depth information about the latest industry trends and technology and how your peers are solving the biggest promotion and markdown problems with Impact Analytics AI-native PriceSmart™.

Related Solutions

BBenefit from our end-to-end solutions at the outset, or add more as you see the difference we make.